CONTINUED PROGRESS AGAINST KEY METRICS AND RECENT WINS Q2 2017 Q2 2018 Q2 2017 Q2 2018 Cumulative >$255Bn >$500Bn LTM Revenue $109MM $159MM Spend Under Management Savings to Date >$8Bn >$18Bn Non-GAAP Gross Margin 65% 71% Recent Customer and Partnership Wins Note: We calculate the lifetime value of our customers and associated customer acquisition costs for a particular year by comparing (1) gross profit from net new subscription revenues for the year multiplied by the inverse of the estimated subscription renewal rate to (2) total sales and marketing expense incurred in the preceding year ©2017 Coupa Software, Inc. – Confidential – All Rights Reserved 16
